worldpoultry.net

US egg processor first to commit to welfare standards
//07 Feb 2012
Source: Eggology

Eggology, a US processor of liquid organic and all natural egg white products, has became the first California egg products company to commit to having 100% of their egg products made from Proposition 2 compliant eggs, and to have all of their cage-free products made from Certified Humane® eggs.

Proposition 2, passed by Californians in 2008, mandates that all chickens must be raised outside of restrictive battery cages by 2015, while the Certified Humane® seal assures customers that the product meets strict animal welfare standards (including space and air quality requirements, no sub-therapeutic antibiotics, and environmental enrichment such as perching and litter).

In January of this year, Eggology rolled out a refreshed brand identity, bold standout packaging for improved visibility on the shelf and a more competitive price point structure.

“Since day one Eggology has strived to be a pioneer in the egg whites business,” says Tony Dryak, Chief Eggsecutive, Eggology, Inc. “Our products come from a family of small farms where we maintain the highest care and quality standards- so complying with Certified Humane® standards and Prop 2 is high on our agenda. We’re thrilled to be the first to receive certification, but really running a humane production is an ongoing day-in, day-out commitment to care.”

Available in four sizes – 16oz, 32oz, 64oz and 128oz, Eggology egg whites include nothing but egg whites and can be stored unopened in a refrigerator for up to two months.

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